Communities and the World
The Yomiuri Shimbun's network of 6,000 local newspaper vendors throughout Japan delivers newspapers to readers each day. Because these personnel engage with their communities on a daily basis while delivering newspapers and collecting payments, they also form part of a volunteer task force promoting safety in their local communities. The Yomiuri crime prevention association has a satellite at each regional vendor and partners with the local police force there. Suspicious persons are reported to the police, and leaflets on crime prevention and traffic safety are created and distributed, among a range of other activities and programming.Personnel also look out for elderly residents to ensure they have not become injured at home; many people's lives have been saved as a result of this vigilance. The Yomiuri Shimbun supports these local efforts by its vendors and business partners.
Japan is the site of many natural disasters, so it is imperative that each generation remember the lessons of past incidents and further increase its awareness of disaster prevention. The Yomiuri Shimbun held the Yomiuri disaster prevention forum in 1995 in Osaka, one of the sites struck by the Great Hanshin Earthquake. Through this forum and other activities, we convey the latest information on how to prepare for disasters. We have also planned exchanges between children from the areas hit by the Great Hanshin Earthquake and the 2011 Great East Japan Earthquake.
Fostering international cooperation and understanding
We also pursue activities to promote international cooperation and understanding. The Yomiuri Shimbun International Cooperation Prize (established in 1994) is conferred on individuals, organization and businesses that make significant contributions to the international society. The first recipient was Sadako Ogata, U.N. High Commissioner for Refugees. In 2015, the nongovernmental organization JEN was awarded the 22nd prize for its global support of refugees and internally displaced persons suffering as a result of war, internal conflict and natural disasters.
Seeking to promote deeper mutual understanding between Hong Kong and Japan, we also hold the Hong Kong Cup All Japan University Student Ambassadors English Programme, an English-language presentation contest for students at all universities across Japan. The event selects student ambassadors to serve as bridges between Japan and Hong Kong, and is hosted by the Hong Kong Economic and Trade Office (Tokyo) of the Government of the Hong Kong Special Administrative Region and The Japan News, The Yomiuri Shimbun's English-language newspaper.